Showing posts with label silly. Show all posts
Showing posts with label silly. Show all posts

Thursday, February 16, 2012

Chemical Rosetta Stone

Clever ad, or linguistic marvel?
The other night, while eating at a fine American gourmet restaurant, I happened upon some "found chemistry" on a soda cup (see right).


At first, I downplayed it to sketchbook advertising gone mainstream. After thinking about it some more, though, I realized it was really a clever little doodle. Consider the Rosetta Stone, a stone version of "Hieroglyphics for Dummies" that allowed Egyptologists to begin deciphering the ancient script via Greek, which they knew. 


This graphic bridges four linguistic worlds: English, Spanish, chemistry, and symbolism (see how it's drawn in the shape of a water droplet?). Naturally, I couldn't get the concept out of my head, and decided to try my hand at a few of my own.


*DISCLAIMER - I am a scientist, not an artist. WYSIWYG.